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25 February 2020

TRESemmé - Keratin Smooth

by Syd Briscoe

TRESemmé: “Keratin Smooth” - 30s

TRESemme urge users to take control over their image in this polished, confident ad for their latest innovation in hair goop. The brand encourage women to ensure their barnets, regardless of texture are as smooth and silky as possible by ladling on the advertised products, before strutting around like nobody’s business.

Film Production: Kode Ⓟ Ⓦ
Director: Kim Jacobs ♀ Ⓟ Ⓦ
Producer: Anthony Taylor
Executive Producer: Jack Goodwin
Cinematographer: Rene Richter
Editor: Julian Tranquille Ⓦ (Cut+Run Ⓟ Ⓦ)
Post Production: Belinda Grew

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