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20 September 2018

Renault - The Selection

by Jason Stone

Renault: “The Selection” - 50s

There's a nicely judged sense of fun in this French commercial which has a teenage girl playing with a model version of the advertised car. Against an unlikely rock soundtrack courtesy of Heavy Young Heathens, she puts the car through its paces with some understated special effects contributing to the mayhem. Then dad hands the car to her younger brother to highlight a second-hand car proposition.

Director: AB/CD/CD Ⓟ Ⓦ (Forever Ⓟ Ⓦ)
1st AD: Mélanie Poisson
Cinematographer: Victor Seguin
Production Designer: Alain Delgrange
Editor: Linda Attab ♀

David Reviews is hand-crafted by Lovely Lenzie Ltd, 7 Seven Sisters, Lenzie, Glasgow, G66 3AW. Editor: Jason Stone. Phone: 0141 776 7766. E-mail: jason@davidreviews.com.