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6 November 2020

Pepsi Max - Refresh Your Christmas

by Syd Briscoe

Pepsi Max: “Refresh Your Christmas” - 20s

It's hard to figure out who Pepsi Max are trying to appeal to with this part-animated Christmas commercial. A young demographic are likely to find branded, family friendly 'rap' purely embarrassing, while anyone old enough to think the yoof are into this should probably avoid soft drinks for the sake of their health. Traditional may be cliche, but we'll take it over cringe.

Film Production: Dark Energy Ⓟ Ⓦ
Director: BLOK Ⓟ Ⓦ
Producer: Steve Cardwell
Head of Production: Matt Brown
Executive Producer: Matt Brown

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