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Selma Ahmed

Selma Ahmed graduated Londonís School of Oriental & African Studies with a degree in History of Art and Architecture. She met her creative partner Genevieve de Rohan Wilner while working at Sunshine, and the pair have been making magic together ever since.

A leading figure in the ad industry's drive for diversity, Ahmed brings a fresh perspective to the table and encourages the industry to be conscious and active in knocking down the walls of racial, economic, and gender-based privilege.

Booking.com's latest iteration of its 'Live Curious' campaign celebrates the variety of feelings inspired by travel - from major emotions like 'freedom' to the simple relief of having washing machine access. The wide range of experiences depicted throughout the series are bolstered by a diverse cast, which emphasise a truth not often highlighted by holiday companies: not every traveller is young, rich, or able bodied.
Creative Agency: adam&eveDDB Ⓟ Ⓦ
CCO: Richard Brim
Creative Director: Laura Rogers ♀ Ⓟ Ⓦ
Creative: Genevieve de Rohan Wilner ♀ Ⓟ / Selma Ahmed ♀ Ⓟ
Account Director: Georgia Bullen
Senior Planner: Will Grundy
Film Production: Sonny London Ⓟ Ⓦ
Director: Fredrik Bond Ⓟ Ⓦ (MJZ Ⓟ Ⓦ)
Producer: Alicia Richards
Production Manager: Nicola Dempsey
Executive Producer: Helen Kenny
Cinematographer: Monika Lenczewska ♀ Ⓟ Ⓦ (Lux Artists Ⓟ Ⓦ)
Production Services: Twentyfour-Seven Ⓟ Ⓦ
Editor: Patric Ryan / Toby Conway-Hughes @ Marshall Street Editors Ⓟ Ⓦ
Colourist: Matt Hare
Sound Designer: Randall Macdonald @ Wave Ⓟ Ⓦ
Music Supervisor: Beth Urdang
Music: Dolly Parton - Here You Come Again

12 Bishops Bridge Road
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020 7258 3979
Jemima Monies
(New Business)

Selma Ahmed

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