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Sidonie Chaffer-Melly

Sidonie Chaffer-Melly's journalism background makes her one of the most fluent young creatives around. She also has a knack for spotting trends and mining social media for inspiration.

Since joining WCRS in 2015, Chaffer-Melly has worked on some of the agency's marquee accounts, including Green Flag's 'Common Sense to the Rescue' campaign.

Green Flag
"Who the Fudge Are...?"
Green Flag once again introduce themselves as the alternative option when it comes to car breakdown insurance. While they are not the AA or the RAC, they're confident that they're able to offer a service which is roughly equivalent… for half the price. Like their previous work, it has a very quirky tone, and, if it weren't for their price claim, this might undermine the message.
Creative Agency: Engine Ⓟ Ⓦ
Creative Director: Orlando Warner
Creative: Sidonie Chaffer-Melly ♀ Ⓟ Ⓦ / Howard de Smet
Account Team: Emma Marsland / Sally Heiser / Sham Shakil
Planner: Laura Sammarco
Agency Producer: Stefanie Forbes / Victoria Doran
Film Production: CANADA Ⓟ Ⓦ
Director: CANADA Ⓟ Ⓦ
Executive Producer: Marta Bobic / Víctor Mata
Director's Agent: ENID London Ⓟ Ⓦ
Cinematographer: Dani F Abella
Production Designer: Cesar Martinez Edo
Stylist: Cris Quer
Creative Directors
Jo Moore    Ⓟ ♀
Alicia Job    Ⓦ Ⓟ ♀
Charlotte Watmough    Ⓟ ♀
Holly Fallows    Ⓟ ♀
Jess Watson    Ⓦ
Sidonie Chaffer-Melly    Ⓟ ♀
60 Great Portland Street
+44 (0) 20 3128 6000
Olenka Lawrenson
(Head of Brand)



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