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James Rouse

James Rouse studied hotel management at university before deciding to follow his creative urges. He started out in the ad industry as a copywriter and worked with Bainsfair Sharkey Trott, Euro RSCG, and DDB.

Rouse's first outing as a director was for The Viral Factory with an ad for Trojan which was extremely well received and won a Gold Lion at Cannes in 2004.

Since signing to Outsider he's directed campaigns with his characteristic straight-faced humour for many household names including McDonald's, the Guardian, and Sainsbury's.

"Christmas 2021"
There's something charming about the mundane nature of this Christmas film for the BBC. After two years of upheaval, it's a breath of fresh air to see a communication which doesn't focus on the 'new normal' or emphasise a bumper blow-out holiday season, but simply returns to the small, simple traditions that we know and love.
Creative Agency: BBC Creative
ECD: Helen Rhodes ♀ / Paul Jordan
Creative Director: Susan Ayton
Creative: Jules Middleton / Andy Parkman
Project Manager: Astrid Reiner
Planner: Rosanagh Ker
Agency Producer: Chris Church
Film Production: Outsider Ⓟ Ⓦ
Director: James Rouse Ⓟ Ⓦ
Producer: Benji Howell
Cinematographer: Alex Melman
Editor: Bill Smedley Ⓦ @ Work Ⓟ Ⓦ
Colourist: Paul Harrison @ Freefolk Ⓟ Ⓦ
Sound Designer: Anthony Moore / Josh Campbell @ Factory Ⓟ Ⓦ
Audio Producer: Deborah Whitfield
Harold Einstein    Ⓦ Ⓟ
Jim Gilchrist    Ⓦ Ⓟ
Michael Illick   
Mike Maguire    Ⓦ Ⓟ
Owen Harris    Ⓦ Ⓟ
Rally Ridberg    Ⓦ Ⓟ
Bart Timmer    Ⓟ
Chris Balmond    Ⓦ Ⓟ
David Gray    Ⓟ
Dr. Bowman    Ⓦ Ⓟ
Ellen Kuras    Ⓦ Ⓟ ♀
James Lees   
James Rouse    Ⓦ Ⓟ
Jörn Threlfall    Ⓟ
Mustafa Mazouzi    Ⓦ Ⓟ
Nina Meredith    Ⓦ Ⓟ ♀
Pedro Romhanyi    Ⓦ Ⓟ
Scott Lyon    Ⓦ Ⓟ
Watts    Ⓦ Ⓟ ♀
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Simon Elborne
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