Annex Films |
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Annex are one of the stalwarts of the film production scene in London. They have an enviable array of directorial talent on their roster and a highly capable production team. What they lack in terms of a glamorous profile, they more than make up for with solid know-how and a friendly approach. www.thisisannex.co |
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Sharkninja
"Air Fryer"
If you've been on the internet (or part of a particularly boring conversation IRL) for more than five minutes, you know that air fryer converts are almost evangelical in their passion for the countertop toaster ovens. This ITV ident for Sharkninja emphasises the versatility of the advertised tech, with different dishes appearing every time the machine's drawer opens, though we wonder if not mentioning its energy efficiency (in light of high power prices) isn't an oversight.
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| Creative Agency: |
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adam&eveDDB Ⓟ Ⓦ |
| Film Production: |
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Annex Films Ⓟ Ⓦ |
| Director: |
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Abbie Stephens ♀ Ⓟ Ⓦ (Blink Ⓟ Ⓦ) |
| Producer: |
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Basil Stephens |
| Producer: |
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Fred Robinson |
| Cinematographer: |
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Dan Holland Ⓟ Ⓦ (WPA Ⓟ Ⓦ) |
| Production Designer: |
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Tim Gibson |
| Editing: |
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Stitch Ⓟ Ⓦ |
| Editor: |
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Laura Reyes |
| VFX: |
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1920 Ⓦ |
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Land Rover
"Ryuichi"
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Sharkninja
"Non-Stick"
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Sharkninja
"Air Fryer"
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BUPA
"This is Health"
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The Big Gay Donation
"Miriam"
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McDonald's McCafé
"Wake Up and Smell the Coffee"
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Battersea Dogs & Cats Home
"Wear Blue"
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Irwin Mitchell
"National Inclusion Week"
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