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26 February 2020

Zalando - Zerotypes: Socials

by Andrew MacGregor

Zalando: “Zerotypes: Socials” - 54s

Online fashion retailer Zalando supplement their 60” ‘Zerotypes’ film with a quintet of social films directed by Tash Tung. Aptly scored by Metronomy’s ‘Salted Caramel Ice Cream’, each sun-kissed film conveys the brand’s desire to subvert sartorial expectations, like smashing the age limit for loud printed shirts.

Creative Agency: Mother Ⓟ Ⓦ
Director: Tash Tung ♀
1st AD: Ramiro La Vella
Editor: Kit Wells Ⓦ @ Final Cut Ⓟ Ⓦ
Post Production: Electric Theatre Collective Ⓟ Ⓦ
Music: Salted Caramel Ice Cream - Metronomy

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