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26 July 2018

Need for Speed

by Syd Briscoe

Star Alliance: “The Connection Service” - 90s

Running to make a connecting flight in this heat is unthinkable (in this heat, most things are unthinkable), but Star Alliance have a solution. The airline draw attention to their connection service - which ferries passengers on a tight schedule - via a buggy jaunt across Frankfurt Airport.

This bloke might have been hoping for speed, but we're pretty sure he wasn't expecting things to be this fast. The comedy is nicely paced (pun very much intended) as the airline's employee pulls on driving gloves and waits for her passenger to fasten his seatbelt before nonchalantly peeling off across the terminal. Now, if only they could speed up the lift...

Creative Agency: Atomic London Ⓟ Ⓦ
ECD: Guy Bradbury
Business Team: Christian Jaquest
Agency Producer: Becky Ormrod / Alex Coxhill
Film Production: Armoury Ⓟ Ⓦ
Director: Ben Perry Ⓟ Ⓦ
Producer: Clare Gibson / Matt Hichens
Sound Designer: Dave Williams @ Envy Advertising Ⓟ Ⓦ

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