DAVID reviews

3 October 2017

Period Equity: Bloody Luxurious

by Syd Briscoe


Period Equity: “Not A Luxury” - 60s

Amber Rose stars in this excellent film for Period Equity - an organisation which lobbies for the removal of a luxury tax on sanitary products in the USA.

Director Melanie Bridge helms this spot-on parody of a deluxe ad, diamond sparkle dominating the screen as Rose caresses herself and provides a sultry voiceover narrating just how expensive her jewellery is. From the colour palette to the soundtrack, it's a note-perfect portrayal of luxury... which gives the reveal all the more impact.

This film does a great job highlighting the ludicrousness of a 'tampon tax', particularly when items such as condoms and razors are exempt. Rose's final look to camera says it all - tell them where to stick it.


Film Production: The Sweetshop Ⓦ
Director: Melanie Bridge Ⓟ Ⓦ
Producer: Carolyn Pedrossian (Bidding) / Michelle Stark (Line)
Executive Producer: Laura Thoel
Cinematography: Danny Ruhlmann
Production Design: Erin Dallesandro
David Reviews is hand-crafted by Lovely Lenzie Ltd, 7 Seven Sisters, Lenzie, Glasgow, G66 3AW. Editor: Jason Stone. Phone: 0141 776 7766. E-mail: jason@davidreviews.com