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1 July 2019

It's a wrap.

by Jason Stone

McDonald's: “Wraps” - 30s

This is rather fun. Dexter Fletcher takes a short time out from hagiographic music bio pics to step back into the recording booth on behalf of McDonald's, and cheerily condemn the great British public for their habit of eating dull sandwiches. Instead, he reminds us, we could be sampling the more exciting fare to be found at the fast food restaurant he's long been associated with.

The amusing visuals accompanying Fletcher's wry message are courtesy of directorial team The Fridman Sisters in their UK debut, and we think you'll agree they've conjured something likely to capture the attention of the watching audience.

Creative Agency: Leo Burnett Ⓟ Ⓦ
Creative Director: Graham Lakeland
Creative: Charlotte Prince ♀ Ⓟ / Loriley Sessions ♀ Ⓟ / Jim Bolton
Agency Producer: Helen Choonpicharn
Film Production: You Are Here Ⓟ Ⓦ
Director: The Fridman Sisters Ⓦ
Executive Producer: Jeremy Goold Ⓟ
Cinematographer: Patrick Meller
Production Designer: Stripeland
Editor: Ellie Johnson ♀ Ⓟ Ⓦ @ tenthree Ⓟ Ⓦ
Post Production: Framestore Ⓟ Ⓦ
Music Production: Finger Music Ⓟ Ⓦ

David Reviews is hand-crafted by Lovely Lenzie Ltd, 7 Seven Sisters, Lenzie, Glasgow, G66 3AW. Editor: Jason Stone. Phone: 0141 776 7766. E-mail: jason@davidreviews.com.