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27 January 2020

McDonald's - 'Appy Days

by Andrew MacGregor


McDonald's: “'Appy Days” - 20s

Every self-respecting fast food chain has an app these days, and McDonald’s are no exception. This 20” commercial introduces ‘‘Appy Days’ - a crowd-pleasing bundle of daily offers that prompts eclectic reactions like "that's banging", “ya wee dancer” and “proper tidy”. Should prick up the ears of Gavin & Stacey fans, that one.


Creative Agency: Leo Burnett Ⓟ Ⓦ
Creative Director: Graham Lakeland
Creative: Steph Bates / Rory Hall
Agency Producer: Alex Taylor
Film Production: Biscuit Filmworks Ⓟ Ⓦ
Director: Molly Manners ♀ Ⓟ Ⓦ
Producer: Toby Courlander
Cinematographer: Fraser Rigg
Editor: Tim Hardy Ⓦ @ Stitch Ⓟ Ⓦ

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