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11 February 2020

Every Little Helps

by Syd Briscoe

Internet Watch Foundation: “Reporting Made Easy” - 31s

The Internet Watch Foundation's cheeky 'special sock' campaign made waves when it was first introduced in February of last year, and directors Jonny & Will take things even further for their 2020 online safety drive. This time, the jocular sock is both more upfront about his buddy's intentions, and even more explicit about reporting potentially underage content to the appropriate authorities.

Despite the fact that some mainstream porn sites have made efforts to become perceived as benevolent smut providers, it's impossible to deny that non-consensual content is still a huge problem for even the most stringent hosting services. The IWF's guilt-slash-nag-free campaign continues to be a smart way to address the issues these sites won't - skirting around shaming consumers to confront what really matters.

Film Production: Blinkink Ⓟ Ⓦ
Director: Jonny & Will Ⓟ Ⓦ
Editor: Nick Armstrong Ⓦ @ Cut+Run Ⓟ Ⓦ
Colourist: Henry Howard @ Jogger Studios Ⓦ

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