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8 July 2019

Häagen Dazs - Obsessions

by Syd Briscoe


Häagen Dazs: “Obsessions” - 20s

Häagen-Dazs continue to labour under the impression that only women eat ice cream in their latest campaign. A trio of friends decides to escape it all with an urban camping trip, taking a cooler of the brand's 'Obsessions' range with them for company. The trio are then struck by a particularly nasty case of dessert-induced bliss.


Creative Agency: Saatchi & Saatchi Ⓟ Ⓦ
Creative Director: Scott Bradley
Creative: Mia Silverman ♀ Ⓟ Ⓦ / Sophie Browness ♀ Ⓟ Ⓦ
Agency Producer: Rebecca Shawyer
Film Production: RSA Ⓟ Ⓦ
Director: Sophie Edelstein ♀ Ⓟ Ⓦ
Producer: Carla Poole
Cinematographer: Natasha Braier ♀ Ⓟ Ⓦ (Lux Artists Ⓟ Ⓦ) / Tim Green Ⓦ (Vision Ⓟ Ⓦ)
Editor: Ben Smith
Flame: Angus Wilson
Sound Designer: Henry Frith

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