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8 August 2019

Co-op Supermarkets - Compostable Carrier Bags

by Andrew MacGregor

Co-op Supermarkets: “Compostable Carrier Bags” - 30s

The Co-op uses a couple of old dears enjoying in a dip in the ocean to promote its new compostable shopping bag. Like the retailer's previous 'Skateboarders' ad, there's a hefty dollop of surrealism to go along with this - namely a giant hand scooping white chocolate and salted caramel ice cream out of the ocean.

Creative Agency: Lucky Generals Ⓟ Ⓦ
ECD: Danny Brooke-Taylor
Creative Director: Kate Murphy
Creative: Serhan Asim / Jack Willoughby
Agency Producer: Alaina Olsen
Film Production: Merman Ⓟ Ⓦ
Director: M J Delaney ♀ Ⓟ Ⓦ
Producer: Lucy Tate
Production M'ger: Clara Bennett
Executive Producer: Siobhan Murphy
Cinematographer: Vanessa Whyte Ⓦ (WPA Ⓟ Ⓦ)
Production Designer: Soraya Gilanni
Stylist: PC Williams
Make-Up: Claire Carter
Editor: Rebecca Luff ♀ @ Cut+Run Ⓟ Ⓦ / tenthree Ⓟ Ⓦ
Post Production: The Mill Ⓟ Ⓦ
Colourist: Seamus O'Kane
Sound Designer: James Cobbold Ⓦ @ 750MPH Ⓟ Ⓦ

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