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11 February 2019

Bud Light - Game of Thrones

by Syd Briscoe

Bud Light: “Game of Thrones” - 1 min 35s

Bud Light's Super Bowl outing functions as a Game of Thrones tie-in, albeit one lumbered with the brand's 'dilly dilly' rallying cry. A joust gets out of hand once a dragon gets involved and releases blasts of fire there isn't enough light beer in the world to extinguish. The campaign is still an odd duck in the UK, but we expect it plays better across the pond.

Film Production: O Positive Ⓟ Ⓦ
Director: David Nutter Ⓟ Ⓦ (Great Guns Ⓟ Ⓦ)
Cinematographer: Jonathan Freeman
VFX: The Mill Ⓟ Ⓦ
VFX Shoot S'visor: Tony Robins

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