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3 December 2019

Box clever.

by Andrew MacGregor

BritBox: “Connections” - 60s

UK-centric streaming service BritBox operate an open-door policy, according to this 60" launch commercial from ITV Creative and director Daniel Kleinman. Drawing inspiration from M.C. Escher and BBC One's Comedy Connections, the ad features a cavalcade of small-screen talent who come and go as they please.

Of course, not everyone from the British TV Hall of Fame has been afforded the same courtesy. Shows like ‘Till Death Us Do Part' and ‘Love Thy Neighbour' have already been blacklisted by the service, so anyone jonesing to see Warren Mitchell/Alf Garnett rub shoulders with the likes of Imelda Staunton and Adrian Lester may be disappointed.

Creative Agency: ITV Creative Ⓟ
ECD: Tony Pipes
Agency Producer: Louise Jones
Film Production: Rattling Stick Ⓟ Ⓦ
Director: Daniel Kleinman Ⓟ Ⓦ
Producer: Sam Levene
Editor: Eve Ashwell ♀ Ⓟ Ⓦ @ The Assembly Rooms Ⓟ Ⓦ
Post Production: The Mill Ⓟ Ⓦ
Sound Design: Wave Ⓟ Ⓦ
Voiceover: Graham Norton
Music: Blue Monday - New Order

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