DAVID reviews

18 September 2017

Adidas: Stars of CCTV.

by Andrew MacGregor


Adidas: “Break-In” - 60s

One would think Real Madridís training ground would be more secure than this.The Spanish giants obviously didnít reckon on the Adidas Tango Squad. Named after the sportswear brandís classic football, this daring crew of freestylers launch a midnight raid.

The Tangos bounce off walls and redecorate the changing room. Once on the pitch, theyíre finally confronted by the clubís, er, security detail: left-back Marcelo on a motorized buggy. Sorry, mate - playtime has only just begun.

Frenetic camerawork and a bullish soundtrack chime well with the brandís in-your-face mentality. We also like the idea that head coach Zinedine Zidane is constantly monitoring the clubís security footage. While budding stars are advised against breaking and entering, the brand commend those with top-flight bravado.


Film Production: Iconoclast Ⓦ
Director: Paul Geusebroek
Producer: Juliet Naylor
Executive Producer: Charlotte Marmion
Cinematography: Max Goldman
Choreography: Mike Delaney
Post Production: Kayleigh Dugdale / Gwenn Hardouin @ MPC Ⓦ
VFX Shoot S'visor: Jean Francois Fontaine
Colourist: Houmam Abdallah @ MPC Ⓦ
Sound Design: Ed Downham @ Wave Ⓦ
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