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WCRS

WCRS simply call themselves 'a creative agency', suggesting they adhere to the Occam's razor / 'less is more' school of thought. That may be so, but perhaps it's that the clarity of their TVC concepts belies the huge amount of care and craft which goes into their making.

They're astute at finding the right emotional note to for their brands. Levity, gravitas, urgency, joy – whatever the product or service, it's usually calibrated to resonate very well indeed with its audience.

http://www.wcrs.com
WORK:
Now TV
"Luchadores"
Our latest visit to Now TV's Technicolor hotel sees their unflappable concierge, well, grapple with some combative guests. First introduced in 2017, this campaign's vibrant aesthetic receives an extra injection of colour as a family battle for the remote control, lucha libra style. Fortunately, the brand's new plug-in Smart Stick means they're all winners.
Creative Agency: WCRS Ⓟ Ⓦ
Film Production: Thomas Thomas Ⓟ Ⓦ
Director: Mark Denton Ⓟ Ⓦ
Editing: Cut+Run Ⓟ Ⓦ
Editor: Matt Prickett
Music: My Type - Saint Motel
WCRS
60 Great Portland Street
London
W1W 7RT
UK
+44 20 3128 8000
Olenka Lawrensen
(Marketing Enquiries)
olenka.lawrenson@wcrs.com

http://www.wcrs.com

Billings: £222.00m
Founded: 1979
Employees: 185
LINKS
wcrs
user41399652
@WCRS_LDN

David Reviews is hand-crafted at 7 Seven Sisters, Lenzie, Glasgow, G66 3AW. Editor: Jason Stone. Phone: 0141 776 7766. E-mail: jason@davidreviews.com.