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M & C Saatchi

Saatchi may not be the only towering name in the ad industry nowadays, but it's certainly held on to its traditional swagger.

There's not a great deal of written communication at their website but what there is gets to the point with unnerving efficiency, as they open: 'Our business is based upon four defining principles... Brutal Simplicity of thought. Diversity of thought. Independence. Ownership.'

It's left to the work to defend this terse statement – and happily, it can.

http://www.mcsaatchi.com
WORK:
Rockshore
"It's the Most Refreshing Time of the Year"
Ronan Keating takes a break from The One Show to record a new version of 'It's the Most Wonderful Time of the Year' for Rockshore Irish Lager. The problem is that Keating's producer—a man in a shiny blue suit who prefers Westlife to Boyzone—wants to make it a duet.
Creative Agency: M & C Saatchi Ⓟ Ⓦ
Creative: Tupelo Browne
Creative: Kristian Limpert
Agency Producer: Ihsan Kemal
Film Production: Rattling Stick Ⓟ Ⓦ
Director: Harry Cauty Ⓦ
Executive Producer: Cabell Hopkins
Cinematographer: Murren Tullet
Editing: Marshall Street Editors Ⓟ Ⓦ
Editor: Toby Conway-Hughes
VFX: ELMNTL Studio
VFX: Martin Waller
Grade: ELMNTL Studio
Colourist: Henry Howard
Sound Design: Clearcut Sound Ⓟ Ⓦ
Sound Designer: Daniel Rimmer
Creatives
Camila Gurgel    Ⓦ Ⓟ ♀
Ieva Paulina    Ⓦ Ⓟ ♀
M & C Saatchi
36 Golden Square
London
W1F 9EE
UK
+44 (0)20 7543 4500
http://mcsaatchi.com/london

http://www.mcsaatchi.com

Billings: £93.00m
Employees: 182
LINKS
m&c-saatchi
@MCSaatchiLondon
MCSAATCHILONDON
@mcsaatchilondon

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