Coca Cola
"Free Throw Madness"
This Coca-Cola spot is less show and tell and more throw and yell. As the "official fan refreshment of March Madness, college basketball's annual knockout tournament, the brand wish to celebrate those who bring the noise to each arena. Scored by a cover of 'I Put a Spell On You', the ad centres around the free throw—a penalty shot and a test of nerve.
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| Creative Agency: |
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Cartwright |
| Creative Director: |
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Nate Ripp |
| Senior Creative: |
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Scott Dobbin |
| Senior Creative: |
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Shelby Lemons |
| Agency Producer: |
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Paige Bryant |
| Film Production: |
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Iconoclast Ⓟ Ⓦ |
| Director: |
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Paul Geusebroek Ⓟ Ⓦ |
| Producer: |
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Ayelet Weinerman |
| Executive Producer: |
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Caroline Pham |
| Cinematographer: |
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Menno Mans |
| Managing Director: |
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Charles-Marie Anthonioz |
| Editing: |
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Work Editorial Ⓟ Ⓦ |
| Editor: |
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Biff Butler |
| Editing Assistant: |
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Jacob Bottorff |
| Editing Co Producer: |
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Juna Drougas |
| VFX: |
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A52 |
| VFX Creative Director: |
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Jesse Monsour |
| Grade: |
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Trafik |
| Colourist: |
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Daniel de Vue |
| Composer: |
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Butter Music & Sound |
| Composer: |
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Nat Jenkins |
| Music: |
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I Put a Spell on You (cover) |
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Coca Cola
"Free Throw Madness"
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Uber Eats
"It's Okay to Cancel"
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V
"FRI(END)S"
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Justice
"Generator"
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BMW
"Father & Son"
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Doritos
"Dina & Mita"
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Idles
"Gift Horse"
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Sky Bet
"The Grind"
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