FCB Inferno |
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A merger between independent creative hotshop Inferno and the London arm of global network Draftfcb, this is an agency built on the philosophy that ‘The World Needs More Interesting’. They state that striving for first class strategic and creative solutions is their guiding principle behind this philosophy; whether that's to make a brand more attention-worthy or to inspire the teams dedicated to those brands. http://www.fcbinferno.com |
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WORK: |
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We Are Undefeatable "Stay Active" Bernie Hayes provides the soundtrack to this 60" spot for We Are Undefeatable, a campaign launched by fifteen health and social care charities. Aptly scored by Cool Strut, the ad claims "every move enables more", with swimming, resistance training, and wheelchair table tennis among the group's suggestions.
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Creative Agency: |
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FCB Inferno Ⓟ Ⓦ |
CCO: |
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Owen Lee |
Senior Creative: |
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Greg Harvey |
Senior Creative: |
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Mike Mackenzie |
Creative: |
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Amy Bland ♀ |
Creative: |
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Sacha Burke ♀ |
Agency Producer: |
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Rachael Clarke |
Film Production: |
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MindsEye Ⓟ Ⓦ |
Director: |
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Jon Barber Ⓟ Ⓦ |
Executive Producer: |
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Charlie Phillips |
Cinematographer: |
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Zac Nicholson |
Editing: |
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Marshall Street Editors Ⓟ Ⓦ |
Editor: |
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Matt Pochettino |
Grade: |
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UNIT Ⓟ Ⓦ |
Colourist: |
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Harry Shelton |
Sound Design: |
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UNIT Ⓟ Ⓦ |
Sound Designer: |
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James Lyme |
Music: |
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Cool Strut - Bernie Hayes |
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Sport England "Black Girls Do Run"
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Kleenex "Grab"
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This Girl Can "With You"
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Kleenex "Save the Sleeve"
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Andrex "A Little Love Goes a Long Way"
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Premier League "30th Anniversary"
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We Are Undefeatable "Stay Active"
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Kleenex "Allergy Comfort"
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