Dove "Hard Knocks" "Why do we fall? So we can learn to pick ourselves up." Yes, it's a line from 'Batman Begins', but it sets up Dove's 2024 Super Bowl commercial rather well. Scored by 'It's the Hard-Knock Life' from 'Annie', the sporty ad uses footage of girls who trip and fall as they play. Yet tumbles like these are not the reason they retire way too early.
|
|
Creative Agency: |
|
Ogilvy UK Ⓟ Ⓦ |
Creative Director: |
|
Alison Steven |
Creative Director: |
|
Liam Bushby |
Creative: |
|
Anja Muller |
Creative: |
|
Nick Shay |
Film Production: |
|
Dark Energy Ⓟ Ⓦ |
Director: |
|
Lucy Bridger Ⓦ (Agile Films Ⓟ Ⓦ) |
Producer: |
|
Phil Barnes |
Production Manager: |
|
James Whetherly |
Production Ass'nt: |
|
Janice Puati |
Executive Producer: |
|
Matt Brown |
Cinematographer: |
|
Sy Turnbull |
Production Designer: |
|
Beck Rainford |
Costume Design: |
|
Laura Parks |
HMU: |
|
Darren Evans |
Editing: |
|
Final Cut Ⓟ Ⓦ |
Editor: |
|
Kit Wells Ⓦ |
Sound Design: |
|
Wave Studios Ⓟ Ⓦ |
Sound Designer: |
|
Parv Thind |
Music: |
|
It's the Hard-Knock Life - Annie OST |
|
|
|
|
BMW "Safari Park (Director's Cut)"
|
|
|
| |
Snickers "Own Goal"
|
|
|
| |
B & Q "Something's Building"
|
|
|
| |
Dove "Hard Knocks"
|
|
|
| |
Current Account Switch Guarantee "The Fish Whisperer"
|
|
|
| |
Panini "Declan Rice"
|
|
|
| |
Furniture and Choice "Keep on Living"
|
|
|
| |
Naked Noodles "No Shame"
|
|
|
|
|