DAVID  profiles

Carl Erik Rinsch

Carl Rinsch has a passion for narrative and combines his storytelling with cutting edge VFX and innovative technologies. He was named D&AD Best New Director and has been awarded the Cannes Gold Lion for both Direction and Visual Effects.

Carl works in still image and features in addition to commercials, notably directing the film '47 Ronin' starring Keanu Reeves. His current commercial reel includes spots for Toyota, LG, and Absolut.

"DIY Jeans"
Hornbach's idea is that we're pretty much wedded to the knackered old gear we wear to do our DIY in - and this commercial shows us just how far that commitment goes for some people. A chap whose wife has thrown out his gardening jeans travels to a vast and remote landfill site in order to track them down. It does leave you feeling bad for the people whose lives are stuck there though, while our man gets to go home to dig a pond for his nice garden.
Director: Carl Erik Rinsch Ⓟ Ⓦ (MJZ Ⓟ Ⓦ)
Cinematograper: Bjorn Charpentier
45A Brewer Street,
W1F 9UE.
020 7434 4000
Helen Kenny
Carl Erik Rinsch
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Craig Gillespie
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Harmony Korine
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Joy Kilpatrick
Juan Cabral
Matthijs van Heijningen
Michael Mann
Michael Spiccia
Mike Maguire
Mike Mills
Nicolai Fuglsig
Phil Joanou
Rocky Morton
Rupert Sanders
Spike Jonze
Steve Ayson
The Perlorian Brothers
Tom Kuntz
Victor Garcia

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