Abbott Mead Vickers BBDO |
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The UK's largest ad agency, AMV is part of global BBDO agency network (hence the name). But despite working with over 70 brands, they stress they have just one philosophy: “to create powerful platforms that propel them forwards”. To that end, they add they are firm believers in the link between creativity and effectiveness; and have applied this thinking to household names including the BBC, Guinness and Sainsbury's. http://amvbbdo.com |
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WORK: |
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Currys "Tears" Of all the recent work for Currys humorously emphasising the passion and knowledge of their staff, this is DAVID's favourite. The idea of the colour and sharpness of the image on a TV they emotionally sell overwhelming this trio is silly, funny, and - in its own way - persuasive. The help offered by their staff is the key advantage of this chain as against online alternatives, so it makes perfect sense to focus on it.
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Creative Agency: |
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Abbott Mead Vickers BBDO Ⓟ Ⓦ |
CCO: |
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Nicholas Hulley |
CCO: |
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Nadja Lossgott |
Creative Director: |
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Jeremy Tribe |
Creative Director: |
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Dave Westland |
Creative: |
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Diccon Driver |
Creative: |
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Alan Wilson |
Film Production: |
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Red Studios |
Director: |
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Greg Bell Ⓦ (Nice Shirt Films Ⓟ Ⓦ) |
Producer: |
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Richard Martin |
Production Manager: |
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Helen Turner |
Editing: |
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tenthree Ⓟ Ⓦ |
Editor: |
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Nick Armstrong Ⓦ |
VFX: |
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1920 Ⓦ |
Sound Design: |
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Grand Central Ⓟ Ⓦ |
Sound Designer: |
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Munzie Thind Ⓦ |
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RSPCA "Respect"
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Degree "No White Marks"
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Currys "Small Appliance Trade-In"
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Currys "TV Trade-In"
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Royal Mail "In Good Hands"
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Currys "Training (DC)"
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Currys "Beards (DC)"
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Currys "Tears"
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