DAVID reviews

26 November 2017

Pantera joins Somesuch x Anonymous Content.

by Andrew MacGregor

 
 

Argentine directing collective Pantera have joined Somesuch x Anonymous Content's worldwide roster. Pantera comprise filmmakers Francisco Canton, Brian Kazez, and Pato Martinez. Eager to explore new markets, Pantera sought fresh representation - that's where Somesuch x Anonymous come in.

Their shared skillset allows them to tackle everything from TVCs to promos. Adept at all facets of production, Messrs Canton, Kazez, and Martinez favour a hands-on approach.

Their craft is apparent in this Mami Wata film. Pantera eschew surfing stereotypes for urban grit and arresting ocean photography.


Even if you've never touched a surfboard, it's an engrossing insight into the sport's allure. The ad was shot on location in Durban, South Africa. Such work has made Pantera a global draw.


We really look up to everything Anonymous Content has made, and we feel it’s the right place for us to develop our ideas and bring them to life.

Pantera   

 


When New Amsterdam Vodka sought a compelling treatment for their ‘Pour Your Soul Out' campaign. Pantera responded with this study of a drummer propelled by an endless beat.


Eric Stern, Anonymous Content's Managing Director and Partner, then decided to swoop: "I was excited from the moment I saw their work. Pantera brings a fresh energy and a bold vision consistent with the Anonymous Content roster."

Pantera think it's a good fit, too: "We really look up to everything Anonymous Content has made, and we feel it's the right place for us to develop our ideas and bring them to life alongside such great directors and producers.

"We know we'll get to be part of the best work out there, while also joining a team that has our back and pushes us to execute projects at the highest level."

Pantera's showreel is available here. To discuss availability, ring Somesuch's Seth Wilson on 020 3487 1270 or email him via seth@somesuch.co.


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